आग्रह

पोस्ट पढ़ने के बाद उस पर अपनी टिप्पणी अवश्य दर्ज करें, इससे हमें इस ब्लाग को उपयोगी बनाने में मदद मिलेगी।

Wednesday, June 9, 2010

The rise, and fall, of (new) media


From David Carr's endlessly quotable Media Equation column in last November's New York Times, "The Fall and Rise of Media":

Young men and women are still coming here to remake the world, they just won’t be stopping by the human resources department of Condé Nast to begin their ascent.

For every kid that I bump into who is wandering the media industry looking for an entrance that closed some time ago, I come across another who is a bundle of ideas, energy and technological mastery. The next wave is not just knocking on doors, but seeking to knock them down.

Somewhere down in the Flatiron, out in Brooklyn, over in Queens or up in Harlem, cabals of bright young things are watching all the disruption with more than an academic interest. Their tiny netbooks and iPhones, which serve as portals to the cloud, contain more informational firepower than entire newsrooms possessed just two decades ago. And they are ginning content from their audiences in the form of social media or finding ways of making ambient information more useful. They are jaded in the way youth requires, but have the confidence that is a gift of their age as well.

For them, New York is not an island sinking, but one that is rising on a fresh, ferocious wave.


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